Management Tip of the Day: How to Set Up a Growth Group

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Management Tip of the Day
Harvard Business Review
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JANUARY 27, 2010
How to Set Up a Growth Group
During a recession, many organizations focus on the basics; but at some point, it's time to put growth back on the agenda. Special units focused on growth have worked for some of the most innovative companies. Here are a few guidelines to follow for setting up a growth group in your organization:
  1. Make it a support unit. The group should help divisions, not burden them. Instead of the growth group launching new ideas, the lines of business responsible for executing the ideas should take ownership from the beginning.
  2. Choose the right leader. The person leading the group needs to be well respected, well connected, and someone people feel comfortable turning to.
  3. Don't overstuff it. It can be tempting to put someone from every department on the team. Instead, keep it a manageable size (around 6-8 people) and be strategic about who you choose to serve this critical function.
Harvard Business Review Blog Today's Management Tip was adapted from "Create a Special Unit to Drive Growth" by Rita McGrath.
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