Are you having trouble viewing this email? If so, click here to see it in a web browser. | | | | | | | | | | | | | | | | | | | Design-Driven Innovation | | Harvard Business Press Book — Business Week: Best Innovation & Design Books 2009 Selection | | Until now, the literature on innovation has focused either on radical innovation pushed by technology or incremental innovation pulled by the market. In this book, Roberto Verganti introduces a third strategy, a radical shift in perspective that introduces a bold new way of competing. | | | | | | | | | | | | | ADVERTISEMENT | | | | | | | | | | AWARD WINNERS | | | | | | ADVERTISEMENT | | | | | | | | | | | | | | | | Copyright © 2010 Harvard Business School Publishing, an affiliate of Harvard Business School. All rights reserved. Harvard Business Publishing | 60 Harvard Way | Boston, MA 02163 Customer Service: 1-800-545-7685 (617-783-7600 outside the U.S. and Canada) | | |