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 Building Your Best Online Storefront Just because you built it, doesn't mean they will come. In the internet age simply creating a website where customers can purchase your products or services is only the first step. After that you have to invest the time and effort to ensure that consumers not only find your site, but also use it to buy your products. If you're not sure how to make that happen, don't worry, we've got you covered. Whether you're interested in marketing for the internet, improving the usability of your site, or curious about the legal aspects of operating an e-commerce site this edition of the What Works for Business newsletter can help. 
Answer (ScottAllen): There are several things that affect search engine rankings:
|   FAST TRACK  Quick reads and cool tools for your business  Free B2B Social Media Webinar: "B2B Social Media: Facts, Fictions & Focus Areas for 2010" is Business.com's free social media webinar, happening on January 26. Register today and understand how and where social media initiatives fit within your overall B2B marketing strategy. One-Stop Marketing Solution: GoGoPin Business ties all of your online marketing needs into one global marketplace. The company offers a suite of products ranging from website creation to customer engagement, to social network management. Best of all, it's user-friendly and fun.SOLUTION OF THE WEEK Closing the Online Sale: Fear is a big reason people click away at the last second, leaving the cart behind. It's a reasonable reaction: You're asking them to put their financial identity into your hands. Allow customers to pay through PayPal or other secure payment processor -- a recognized brand at checkout can do a lot to put people at ease.   Employees Government Internet & Ecommerce Legal Management Money & Finance Operations Sales & Marketing Startup Technology Guides by Region Guides by Business Type |
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